Dongfeng Motor: Steady sales of light trucks enter the high-end market


Zhengzhou Nissan entered a period of rapid development. At the end of September, the production capacity bottleneck of the company was opened after the second plant was put into operation, and it is expected that OEMs and Qijun will generate some profits.

After the centralized launch of new vehicles such as Shuai Ke and NV200, the sales and profit of Zhengzhou's Nissan are expected to grow rapidly in 2011.

Dongfeng Cummins' new products have been launched one after another, and sales have steadily increased. The introduction of 13L products has improved the product series, and subsequent new products will further open up the market space. In the future, DCEC will increase mid-market coverage and development outside the system, and sales will continue to grow rapidly. In the short term, after the off-season in July and August, the sales volume of the company will increase steadily from September.

The sales of light trucks are stable and they are entering the high-end market. In the first half of the year, the increase in network investment in rural areas and the increase in costs caused a slight decrease in gross profit margin, but the overall sales volume showed a steady increase. After Capstone has established high-end light truck status, the Dongfeng T01 production will promote sales growth in the second half of the year, and the dual-brand strategy is expected to accelerate the company's speed in the high-end market.

High-end light passengers are expected to start production in the second half of next year. The company's self-developed A08 product is expected to be put into operation in the second half of next year. It will match its own ZD30 engine and will compete with products such as Transit and Iveco, and it is expected to bring new profit growth points.

The construction of new energy vehicles is steadily advancing. Xiangfan New Energy Base is expected to form a capacity of 2,000 complete vehicles and 5,000 chassis in the first half of next year. The commercialization of the company's new energy products is at the forefront of the domestic market. Currently, Dongfeng Tianyi, which has relatively mature pure electric products, is operating in cities such as Tangshan and Xiangfan. The follow-up company will use its own advantages to strengthen the commercialization of new energy vehicles.
View related topics: Dongfeng Motor - Passionate over 1 million vehicles


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